Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days PDF

Autor:

Jake Knapp

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Englisch

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Jake Knapp ist ein renommierter Autor, Redner und Designpartner bei Google Ventures. Er ist vor allem als Schöpfer der „Design Sprint“-Methodik bekannt, einem Prozess zur Lösung kritischer Geschäftsprobleme durch Design, Prototyping und Benutzertests.

Jake hat mit vielen bekannten Unternehmen zusammengearbeitet, darunter Slack, Nest, 23andMe und The New York Times. Er hat auch als Designberater und Produktmanager bei Google und Microsoft gearbeitet.

Neben seiner Arbeit in der Designbranche ist Jake auch ein beliebter Autor. Er hat zwei Bücher geschrieben: „Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days“, das er gemeinsam mit John Zeratsky und Braden Kowitz verfasst hat, und „Make Time: How to Focus on What Matters Every Day, “, das er gemeinsam mit John Zeratsky verfasst hat.

Über Jake wurde in verschiedenen Medien berichtet, darunter The New York Times, The Wall Street Journal und Forbes. Er ist auch ein häufiger Redner auf Konferenzen und Veranstaltungen auf der ganzen Welt, wo er seine Erkenntnisse und sein Fachwissen zu Design und Innovation weitergibt.

Beschreibung des Buches

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days pdf von Jake Knapp

"Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days" is a book by Jake Knapp, John Zeratsky, and Braden Kowitz that outlines a unique and innovative approach to problem-solving and idea testing. The book provides a step-by-step guide to the "sprint" process, which is designed to help teams quickly and efficiently tackle complex problems and test new ideas.

The authors draw on their experience working at Google and other tech companies to develop the sprint process, which involves bringing together a cross-functional team for a focused and intense five-day period. During this time, the team works through a structured process that includes defining the problem, ideating potential solutions, prototyping, and testing.

The book is divided into five sections, each corresponding to a day in the sprint process. The first day, "Understand," is dedicated to defining the problem and setting goals for the sprint. The second day, "Diverge," involves generating a wide range of potential solutions through ideation techniques like brainstorming and sketching.

The third day, "Decide," involves narrowing down the potential solutions and selecting one to prototype. The fourth day, "Prototype," is dedicated to building a physical representation of the selected solution. The final day, "Validate," involves testing the prototype with real users and collecting feedback.

One of the strengths of the book is its practicality. The authors provide detailed instructions for each step of the sprint process, along with tips and best practices for facilitating a successful sprint. They also provide real-world examples of how the sprint process has been used to solve a range of problems, from improving the user experience of a mobile app to redesigning a school library.

The book is written in a clear and engaging style, with plenty of illustrations and examples to help readers understand the concepts and techniques involved. It is aimed primarily at entrepreneurs, product managers, and other professionals who are looking for a more effective and efficient way to solve complex problems and test new ideas.

Overall, "Sprint" is a valuable resource for anyone looking to streamline their problem-solving process and bring new ideas to market quickly. The sprint process outlined in the book has been used successfully by a range of companies, from small startups to large corporations, and is likely to become an increasingly popular approach to innovation in the years to come.

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