Amr Salama is an Egyptian director, born on November 22, 1981. He studied commerce but did not study cinema, and began working in films through short films such as advertising, psychological torture, a documentary about AIDS, and advertisements for films. He appeared in roles in the films he was doing, and his first appearance as an actor was in the movie Peace and Tiredness, and he played the role of Ahmed Helmy's little brother. His first feature film was the film Zee El Naharda, which was shown at the end of 2008 and participated in the Middle East Film Festival and was nominated for the Best Film Award. He is the one who wrote the script of the film and did the editing of the film, and he is also the one who announced and directed the clip of the film, Tzmeli. He said that he faced difficulties in his work because the union is specific, on the condition that the director who did not take an academic study must pay the union 150 thousand pounds, so he sold his car and borrowed until he made the advertisement