What You Do Is Who You Are pdf

Ben Horowitz est un entrepreneur, investisseur et auteur américain, ainsi qu'un entrepreneur informatique de premier plan et co-fondateur d'Andersen Horowitz, qui investit dans des entreprises privées. Horowitz est né le 13 juin 1966 à Londres, en Angleterre, et a grandi à Berkeley, en Californie, aux États-Unis. Horowitz a cofondé la société de logiciels Obsauer et en a été le PDG jusqu'à son acquisition par Hewlett-Packard pour 1,6 milliard de dollars en juillet 2007.

What You Do Is Who You Are pdf par ben horowitz

How to Create Your Business Culture. What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building—the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, a man convicted of murder who ran the most formidable prison gang in the yard and ultimately transformed prison culture. Horowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture. What You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted? Who you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do.