Marketing

Marketing pdf

Autore:

Brian Tracy

Visualizzazioni:

4639

Lingua:

inglese

Valutazione:

0

Dipartimento:

Attività commerciale

Numero di pagine:

130

Sezione:

Marketing

Dimensione del file:

999825 MB

qualità del libro :

Eccellente

scarica un libro:

143

Notifica

A causa dell aggiornamento del sito, il download verrà temporaneamente interrotto fino al completamento dell aggiornamento [email protected]

Brian Tracy, nato il 5 gennaio 1944, è un oratore motivazionale americano-canadese e autore di autosviluppo. È autore di più di settanta libri che sono stati tradotti in dozzine di lingue. I suoi libri più popolari Guadagna ciò che meriti davvero, Eat That Frog! e The Psychology of Achievement. la sua vita Tracy ha lavorato come responsabile delle operazioni per una società di sviluppo. Prima di fondare la sua azienda Brian Tracy International nel 1984 a Vancouver, Canada, di cui era presidente e amministratore delegato. L'azienda fornisce consulenza su leadership, vendita, autostima, obiettivi, strategia, creatività e psicologia del successo.L'azienda ha sede a Bankers Hill, San Diego, California. Tracy è presidente di tre società con sede a Solana Beach, in California. Insegna le vendite, la gestione del tempo, lo sviluppo personale e l'arte della leadership.

Descrizione di Il libro

Marketing pdf da Brian Tracy

The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford--and then give it to them--you will achieve outstanding results. Filled with Brian Tracy's trademark wisdom, this indispensable guide contains 21 powerful ideas you can use to immediately improve your strategic marketing results. You'll discover how to: Build your customer base ● Set yourself apart from the competition ● Answer three crucial questions about any new product or service ● Use market research and focus groups to fuel better decisions ● Fulfill a basic emotional need for buyers ● Determine the correct price point for your offerings ● Become truly customer-focused ● Make the most of your distribution channels ● Master the concepts of specialization, differentiation, segmentation, and concentration ● Give customers a reason to switch from your competitors ● And more Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche.

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